Now, it’s time for TRS president and Telangana CM K Chandrasekhar Rao to give ‘return gift’ to “Andhra and yellow media”, especially Andhra Jyothy and Eenadu media groups. Both these newspapers played truant with KCR during Telangana Assembly polls held in December last.
These newspapers which remained quiet and supported KCR when he was in power from June 2014 to September 2018 suddenly started showing their ‘true colours’ as soon as KCR dissolved the TS Legislative Assembly on September 6, 2018 and became a caretaker CM, with no full powers at his disposal.
From the very next day, these papers starting highlighting TDP chief and AP CM N.Chandrababu Naidu’s news in top headlines in Telangana, while KCR got little coverage leaving readers in Telangana confused whether they were reading AP edition or TS edition of these newspapers.
The media groups ‘yellow mania’ reached even higher peaks as polling approached. They published ‘fake surveys’ of Lagadapati Rajagopal predicting TRS defeat and the victory of Congress, TDP combine Mahakutami, in top headlines. KCR feared that this may confuse Telangana voters before polling who may opt for the winning Mahakutami over TRS.
But the yellow media’s efforts proved futile with TRS retaining power with a huge mandate. CM KCR himself retained the portfolio of I&PR department (information and public relations), which gives government advertisements and fixes ad rates for newspapers and channels. The managements of Andhra Jyothy and Eenadu were learnt to have submitted ad and rate proposals to I&PR department recently.
KCR, who is waiting for this opportunity, has reportedly thrown these proposals into the dustbin while clearing the proposals of others. Though both Andhra Jyothy and Eenade are desperately trying to woo KCR again with ‘too much’ positive coverage for KCR and TRS government, he is reportedly not trusting them going by recent experience during TS Assembly polls. Eenadu went even a step further and publishing all the headlines in ‘pucca Telangana slang’ to get closer to KCR, which is not used even by KCR’s own Namasthe Telangana.